Caroline Mourits Van Asperen
About Caroline Mourits Van Asperen
Caroline Mourits Van Asperen is a Brand Manager Immuno-Oncology Melanoma/GU at Bristol Myers Squibb in Utrecht, Netherlands, with extensive experience in the biopharmaceutical industry and oncology hospitals.
Current Position and Responsibilities
Caroline Mourits Van Asperen currently serves as the Brand Manager Immuno-Oncology Melanoma/GU (a.i.) at Bristol Myers Squibb in Utrecht, Nederland. In this role, she is responsible for managing brand strategies for melanoma and genitourinary immuno-oncology treatments. Her work involves driving marketing initiatives, managing cross-functional teams, and leading product launch strategies to improve healthcare outcomes.
Previous Experience in Oncology and Pharmaceuticals
Before joining Bristol Myers Squibb, Caroline Mourits Van Asperen held several leadership roles in notable healthcare organizations. She was the Teamlead Surgical Oncology (a.i.) at Antoni van Leeuwenhoek hospital in Amsterdam, where she contributed to oncology care from 2018 to 2019. Prior to that, she was Brand Team Lead at Teva Pharmaceuticals from 2016 to 2018. She also worked at Bayer Pharmaceuticals as a Project Manager from 2012 to 2016 and served as a Senior Healthcare Consultant at Q-Consult Zorg from 2011 to 2012. Her early career includes roles as National Sales Manager Oncology at Roche Nederland and Regional Sales Manager at Boehringer Ingelheim.
Educational Background
Caroline has a robust educational foundation in marketing, healthcare, and leadership. She completed The Strategic Digital Pharma Marketing Course at CELforPharma in 2020 and studied Value Based Healthcare at The Decision Institute from 2018 to 2019. She earned her leadership training credentials from Govers & Van der Staay and Roche Academy in Basel, Switzerland, and holds a Bachelor's degree in Marketing from HU University of Applied Sciences Utrecht. Additionally, she studied International Marketing & Economics at the International school of Management Haarlem.
Expertise in Digital Marketing and Project Management
Caroline Mourits Van Asperen possesses solid expertise in digital marketing and project management within the healthcare sector. She has significant experience in leading marketing strategies, managing cross-functional teams, and executing project plans efficiently. Her background includes various launch experiences in oncology and immunotherapy, driving initiatives that align with current healthcare trends and technologies.
Experience in Leadership Roles
Throughout her career, Caroline Mourits Van Asperen has been recognized as a strong people manager and team leader. She served in leadership roles at various companies, including Teamlead Surgical Oncology at Antoni van Leeuwenhoek and Brand Team Lead at Teva Pharmaceuticals. Her leadership training at Govers & Van der Staay and Roche Academy reflects her commitment to effective team management and organizational excellence.