Ida Mari Kaspersen
About Ida Mari Kaspersen
Ida Mari Kaspersen is the Country Brand Lead and Customer Marketing Manager Eliquis at Bristol-Myers Squibb in Norway, with over 20 years of experience in the healthcare and pharmaceutical industry.
Title and Current Role
Ida Mari Kaspersen currently serves as the Country Brand Lead at Bristol-Myers Squibb in Lysaker torg, Norway. Additionally, she holds the position of Customer Marketing Manager for Eliquis within the Oslo Area, Norway. She took up her role at Bristol-Myers Squibb in October 2015. In these roles, she is responsible for managing brand strategies and marketing activities.
Previous Experience at Nycomed
Before joining Bristol-Myers Squibb, Ida Mari Kaspersen worked at Nycomed as a Product Specialist from 2008 to 2013. During her tenure at Nycomed, she focused on specific therapeutic areas and gained substantial experience in product management within the pharmaceutical industry.
Nursing Career
Ida Mari Kaspersen's career began in the nursing field. She worked at Rikshospitalet as a Nurse in the Department of Children BK2 from 2003 to 2008, where she built extensive experience in pediatric nursing. She also spent a year at Oslo universitetssykehus HF as a Nurse in ØNH from 2002 to 2003.
Education and Certifications
Ida Mari Kaspersen pursued her studies at Oslo and Akershus University College, where she achieved Sykepleierutdanning and Nursing Education from 1998 to 2002. Her education laid a strong foundation for her career in healthcare and subsequent transition into the pharmaceutical industry.
Healthcare and Pharmaceutical Industry Experience
With over 20 years of experience in the healthcare and pharmaceutical industry, Ida Mari Kaspersen has transitioned from a clinical nursing role to brand management and marketing in the pharmaceutical sector. Her diverse background in both clinical and corporate settings allows her to bring unique insights to her current roles at Bristol-Myers Squibb.