Isabelle Delacroix
About Isabelle Delacroix
Isabelle Delacroix is the Director Worldwide Hematology - Reblozyl (Myeloid) at Bristol Myers Squibb, with over a decade of experience in marketing high-value drugs across various therapeutic areas.
Current Position at Bristol Myers Squibb
Isabelle Delacroix is currently serving as Director Worldwide Hematology - Reblozyl (Myeloid) at Bristol Myers Squibb. Based in Boudry, Switzerland, she began this role in April 2020. In this capacity, she is responsible for overseeing global hematology strategies, specifically focusing on the myeloid segment. Her role involves leading marketing initiatives for Reblozyl and targeting both physicians and patients with innovative approaches.
Previous Roles at Celgene
Before joining Bristol Myers Squibb, Isabelle Delacroix worked at Celgene in various capacities. From 2018 to 2020, she held the position of Associate Director Global Marketing Portfolio Execution - Myeloid in Boudry, Switzerland. Prior to this, she was Senior Manager Marketing from 2015 to 2018 in Braine L'Alleud, and Senior Brand Manager from 2013 to 2015. During her time at Celgene, she played a significant role in the marketing and execution of global strategies for myeloid portfolios.
Industry Experience
Isabelle Delacroix has more than a decade of experience in marketing high-value drugs across multiple therapeutic areas. Her areas of expertise include hematology, rheumatology, hepatology, and oncology. She has extensive experience in innovative marketing approaches targeting both physicians and patients, market access strategies, and people management.
Career at Abbott Laboratories and Wyeth Pharmaceuticals
Isabelle Delacroix served as a Product Manager at Abbott Laboratories from 2009 to 2013. Before this, she worked at Wyeth Pharmaceuticals, a subsidiary of Pfizer Inc., as a Product Manager from 2004 to 2009. Additionally, she held a brief role at Schering-Plough as a Project Manager in 2004 and worked at Schering-Plough Research Institute as a Medical Affairs Associate from 1997 to 2004.
Educational Background
Isabelle Delacroix studied at cours IFB from 2008 to 2009. She also attended Faculté Universitaire des Sciences Agronomiques de Gembloux, specializing in Economie rurale, and achieved the title of Ir Agronome. Her educational background has provided her with a strong foundation in agronomics and rural economics, supporting her extensive career in the pharmaceutical industry.