Kellie Murphy, M.B.A.
About Kellie Murphy, M.B.A.
Kellie Murphy, M.B.A., is the Marketing Director for USA Multiple Myeloma at Bristol Myers Squibb in New York, with over 15 years of experience in the pharmaceutical industry, particularly in marketing and sales roles.
Current Position at Bristol Myers Squibb
Kellie Murphy currently holds the position of Marketing Director, USA Multiple Myeloma at Bristol Myers Squibb. She operates out of the New York, New York office, where she is responsible for overseeing marketing strategies for multiple myeloma products. Her role involves developing and executing comprehensive marketing plans to support product launches, managing cross-functional teams, and ensuring alignment with overall business objectives within the oncology sector.
Previous Roles at Novartis
Kellie Murphy has an extensive career at Novartis, having held various key positions. From 2017 to 2021, she was Marketing, Rheumatology & Dermatology Thought Leader Liaison for Psoriatic Arthritis and Psoriasis. Prior to that, she led the USA Oncology Patient/Consumer Marketing for melanoma from 2015 to 2017. She contributed to Global Oncology, Global Product Strategy (Hematology) in Multiple Myeloma between 2014 and 2015. Additionally, she managed Professional Promotion and Market Access Marketing for Alzheimer's and Parkinson’s diseases from 2013 to 2014, and served as a Long Term Care and Reimbursement Key Account Manager for Osteoporosis and Alzheimer’s Disease Dementia from 2009 to 2013. Her early roles included Sales Training, Marketing & Development Manager from 2006 to 2009, and Sales in Atopic Dermatitis and Cardiovascular Disease from 2004 to 2006.
Education and Certifications
Kellie Murphy's educational background includes an MBA in Marketing and Communications from Alvernia University and a Bachelor's degree from Penn State University. She also pursued Executive Education in Leadership and Strategy at The Wharton School. Additionally, she holds certifications from The Chopra Center as a Meditation Instructor, from The Equinox Pilates Training Institute as a Pilates Instructor, and from Paul Mitchell Vision Academy The School of Aesthetics as a Licensed Esthetician. Her varied education reflects strong commitment to both professional and personal development.
Experience in Pharmaceutical Marketing
With over 15 years of experience in the pharmaceutical industry, Kellie Murphy has a robust background in marketing and sales roles, particularly within oncology. She has managed marketing strategies for multiple myeloma, melanoma, and various hematology products. Her expertise extends to market access marketing, where she has developed strategies to ensure patient access to medications. At Novartis, she has also led professional promotion and market access marketing campaigns for Alzheimer's and Parkinson’s diseases.
Diverse Professional Background
Kellie Murphy's professional journey showcases a diverse skill set in sales and marketing. Starting her career in sales, she transitioned to various marketing and development management roles. Her experience includes managing long-term care and reimbursement accounts, leading professional promotion strategies, and working on global product strategies. Additionally, she has held thought leader liaison roles in rheumatology and dermatology, where she collaborated with industry experts to drive product development and marketing initiatives.