Ken Crocker
About Ken Crocker
Ken Crocker is a Senior Institutional Territory Business Manager at Bristol-Myers Squibb in the Jackson, Mississippi Area, with a background in sales and operations management across various pharmaceutical companies.
Company
Ken Crocker is currently working at Bristol-Myers Squibb, a global biopharmaceutical company known for its focus on discovering, developing, and delivering innovative medicines that help patients prevail over serious diseases. He holds the position of Senior Institutional Territory Business Manager in the Jackson, Mississippi Area.
Title
As the Senior Institutional Territory Business Manager at Bristol-Myers Squibb, Ken Crocker is responsible for developing and executing innovative strategies to reach difficult-to-access healthcare providers and accounts. His role includes leveraging professional relationships to encourage formulary access and product availability and working with teams to arrange approved promotional programs and hospital initiatives.
Previous Employment
Ken Crocker has an extensive background in pharmaceuticals and sales. He worked at Sanofi Pharmaceuticals/Sanofi-Pasteur as a Specialty Sales Professional from 2003 to 2014. Before that, he was a Professional Sales Representative at Elan Pharmaceuticals from 1998 to 2003. Moreover, he served as a Market Manager at MOBILECOMM from 1993 to 1998 and as an Operations Manager at Texas Health Resources / Southern Health Systems from 1991 to 1993.
Education and Expertise
Ken Crocker studied at Mississippi State University, where he earned a Bachelor of Business Administration in Banking and Finance from 1987 to 1991. His educational background in business administration, coupled with his extensive professional experience, contributes to his thorough understanding of various disease states, pharmaceutical products, and relevant competitor products.
Professional Relationships and Responsibilities
In his role at Bristol-Myers Squibb, Ken Crocker leverages strong professional relationships with customers in clinical practices, pharmacy departments, and pharmacy and therapeutics committees. He ensures compliance while developing strategies and initiatives that promote the availability of BMS products. His responsibilities include a deep understanding of the characteristics, mechanisms of action, indications, efficacy, safety, access/affordability, and reimbursement services related to BMS and competitor products.