Patrick Smith
About Patrick Smith
Patrick Smith is a Senior Marketing Manager, Oncology at Bristol Myers Squibb in Melbourne, Australia, and a Teaching Associate at Monash University. He has a diverse background in pharmacy and marketing, with notable achievements in digital marketing and oncology drug launches.
Company
Patrick Smith is currently working at Bristol Myers Squibb, serving as a Senior Marketing Manager, Oncology, based in Melbourne, Victoria, Australia. His role involves overseeing marketing strategies and initiatives for oncology products.
Title
Patrick Smith holds the title of Senior Marketing Manager, Oncology at Bristol Myers Squibb. He has previously held various roles within the same company, demonstrating a consistent career progression in the field of pharmaceutical marketing.
Education and Expertise
Patrick Smith has a comprehensive educational background, including an MBA from Melbourne Business School (2019-2021). He also holds a Master of Pharmacy Practice (2013-2015), a Graduate Certificate of Pharmacy Practice (2012-2013), and a Bachelor of Pharmacy (Hons) (2007-2011) from Monash University. Additionally, he earned a certification in Digital Marketing from the Digital Marketing Institute in 2019.
Professional Background
Patrick Smith has amassed extensive experience in the pharmaceutical industry. He has served in various capacities at Bristol Myers Squibb, including roles such as Marketing Lead for Haematology (2020-2021), Commercial Analytics Manager (2015-2020), and Medical Information Contact Centre and Operations Specialist in 2015. Before that, he worked as a Clinical Pharmacist at The Royal Children's Hospital (2010-2011) and a Pharmacist In Charge at Waurn Ponds Pharmacy (2011-2015).
Achievements
Patrick Smith has led a cross-functional team to launch a new oncology drug in the Australian market, achieving a 20% market share increase within the first year. He developed a digital marketing strategy for oncology products, increasing online engagement by 35%. Smith also received the 'Excellence in Marketing' award at Bristol Myers Squibb in 2020 and authored a white paper on digital transformation in pharmaceutical marketing. He is a regular speaker at industry conferences and mentors junior marketing professionals through BMS's mentorship program.