Teresa Sánchez Carrillo (She/Her)
About Teresa Sánchez Carrillo (She/Her)
Teresa Sánchez Carrillo is the Senior Brand Lead at Bristol-Myers Squibb in Madrid, with extensive experience in marketing biologic drugs for autoimmune diseases. She has previously held significant roles at GSK, Takeda, and Baxter International Inc., and holds an Executive MBA from IE Business School.
Company and Current Role
Teresa Sánchez Carrillo is currently employed at Bristol-Myers Squibb in Madrid, where she serves as the Senior Brand Lead. In this role, her primary responsibility includes building multichannel campaigns to achieve the company's sales objectives. Additionally, she monitors market trends and competitors’ activities to continuously update the Brand Plan. She manages relationships with medical societies and key opinion leaders (KOLs), leveraging her extensive experience in marketing biologic drugs, particularly for autoimmune diseases in the fields of rheumatology and dermatology.
Previous Positions and Experience
Prior to her current role, Teresa Sánchez Carrillo worked at GSK as Senior Brand Manager from 2016 to 2018. She has also held positions at Takeda Farmacéutica España as Brand Manager for Respiratory & Diabetes from 2010 to 2015, and as Product Manager for the Spain & Portugal Biosurgery Division from 2005 to 2010. Before her tenure at Takeda, she dedicated ten years to Baxter International Inc., where she worked as Sales Area Manager and Product Manager in Madrid and its surroundings. Her career spans over various roles in marketing and brand management across these leading pharmaceutical companies.
Educational Background
Teresa Sánchez Carrillo completed her Executive MBA at IE Business School in 2007, and she holds a Google Digital Marketing certificate from Google Mobile Academy, which she achieved in 2018. She also earned her Licentiate degree in Pharmacists from Universidad de Sevilla after studying there from 1984 to 1989. Additionally, Teresa has pursued education in Comunicación digital y contenidos multimedia during her time at Google Mobile Academy. Her diverse educational qualifications underpin her expertise in both the pharmaceutical and digital marketing domains.
Specialized Expertise
Teresa Sánchez Carrillo has extensive experience in the pharmaceutical industry, specializing in the marketing of biologic drugs for autoimmune diseases, focusing particularly on rheumatology and dermatology. Throughout her career, she has been involved in all stages of the product life cycle, including product launch, management of mature brands, co-promotion, licenses, and product repatriation. Her broad expertise enables her to develop and execute effective brand strategies that cater to complex medical conditions and market requirements.
Cultural and Professional Milestones
Teresa Sánchez Carrillo has a vast experience working within various cultural environments, including American, European, and Japanese companies. Her professional journey includes working on start-up projects at Nycomed for Spain and Portugal, showcasing her ability to navigate and contribute to multinational and multicultural organizations. This diverse background has equipped her with a nuanced understanding of different market dynamics and the ability to effectively manage cross-cultural teams and projects.