Monica Torresi Mathis
About Monica Torresi Mathis
Monica Torresi Mathis serves as the Director of Marketing at Brivity, where she has worked since 2022. She has extensive experience in event coordination, trade show management, and digital marketing strategies, particularly in B2B environments.
Work at Brivity
Monica Torresi Mathis serves as the Director of Marketing at Brivity, a position she has held since 2022. In this role, she focuses on developing and implementing marketing strategies that enhance brand visibility and engagement. Her expertise in coordinating events and managing trade shows plays a crucial role in her marketing approach, allowing her to effectively promote the company's services and connect with potential clients.
Previous Experience at Homes.com
Prior to her current role, Monica worked at Homes.com for a total of 15 years in various marketing positions. She began as a Marketing Coordinator from 2007 to 2012, then progressed to Marketing Events and Enterprise Relations Manager from 2012 to 2022. Most recently, she served as Sr. Marketing Manager from 2017 to 2022. Her tenure at Homes.com allowed her to develop a strong foundation in B2B digital campaigns and brand management.
Background in Advertising
Monica's career in marketing began at Zimmerman Advertising, where she worked as a Traffic Coordinator from 2004 to 2005. This early experience in the advertising industry contributed to her understanding of marketing processes and event coordination, skills she has continued to refine throughout her career.
Education and Expertise
Monica holds a Bachelor of Applied Science in Communications from Florida State University, where she studied from 2000 to 2003. Additionally, she pursued studies in International Affairs during her time at the university. Her academic background complements her professional expertise, particularly in areas such as Salesforce, content marketing, email marketing, and social media management.
Skills in Marketing Strategy
Monica possesses a diverse skill set that includes expertise in B2B digital campaigns, brand management, and industry partnership relations. She effectively utilizes content marketing and email marketing as part of her comprehensive marketing strategy. Additionally, her proficiency in managing Facebook Ads enhances her ability to boost brand visibility and engagement across social media platforms.