Alan Merrick
About Alan Merrick
Alan Merrick serves as the State Market Manager On Premise for Michigan at Brown-Forman, a position he has held since March 2021. With a background in business administration and extensive experience in the beverage industry, he manages operations in Ferndale, Michigan, overseeing top brands in the region.
Work at Brown-Forman
Alan Merrick has been employed at Brown-Forman since 2020, currently holding the position of State Market Manager On Premise Michigan. In this role, he oversees operations in Ferndale, Michigan, with a focus on food, drink, and live entertainment. His responsibilities include managing top brands in Southeastern Michigan, ensuring effective market strategies and brand presence.
Previous Experience in Beverage Industry
Before joining Brown-Forman, Alan Merrick worked at Breakthru Beverage Group as the Central Florida Account Manager for the Jack Daniel's Family of Brands from 2011 to 2020. This role spanned nine years and involved managing accounts in Brevard County, where he developed expertise in brand management and market strategies.
Education and Expertise
Alan Merrick completed his Bachelor of Business Administration (BBA) in Business Administration and Management at Brevard Community College from 1995 to 1999. He also attended Satellite High School from 1990 to 1994, where he studied General Education. His educational background supports his expertise in market management and operations within the beverage industry.
Career Progression
Alan Merrick's career in the beverage industry includes a brief tenure at Brown-Forman in 2020 as Market Manager On Premise Michigan for one month in Detroit. He transitioned to his current role as State Market Manager On Premise Michigan in March 2021, building on his previous experience and knowledge gained in the industry.