Alejandro Garçon
About Alejandro Garçon
Alejandro Garçon serves as the Director Comercial at Brown-Forman, a position he has held since 2017. He has a background in business education and experience in key account management and area management.
Work at Brown-Forman
Alejandro Garçon has served as the Director Comercial at Brown-Forman since 2017. In this role, he oversees commercial strategies and operations, contributing to the company's growth and market presence. His tenure at Brown-Forman spans seven years, during which he has played a significant role in driving sales and enhancing brand visibility.
Previous Experience at Philips
Prior to his current role, Alejandro Garçon worked at Philips as a Key Account Manager from 2000 to 2002. In this position, he managed key client relationships and was responsible for developing strategies to enhance customer satisfaction and drive sales growth.
Experience at Liven High Quality Snacks
Alejandro Garçon was employed at Liven High Quality Snacks as an Area Manager from 1994 to 1999. His responsibilities included managing regional operations and ensuring the effective distribution of products, which contributed to the company’s market reach during his tenure.
Education and Expertise
Alejandro Garçon studied at EAE Business School from 1988 to 1992, where he completed a four-year program. He furthered his education by obtaining a master's degree from ESADE from 1998 to 2000. In 2014, he attended IESE Business School for a short period. His educational background supports his expertise in commercial management and business strategy.