Asli Ozdural
About Asli Ozdural
Asli Ozdural is the Head of Marketing at Brown-Forman, a position she has held since 2022. She has extensive experience in marketing and consumer insights, having previously worked at companies such as Imperial Tobacco, GfK Turkiye, and Ipsos KMG.
Current Role at Brown-Forman
Asli Ozdural serves as the Head of Marketing at Brown-Forman, a position she has held since 2022. In this role, she oversees marketing strategies and initiatives for the company, contributing to brand development and market positioning. Her experience in the beverage industry supports her leadership in driving marketing efforts.
Previous Experience in Marketing and Research
Ozdural has a diverse background in marketing and consumer insights. She worked at Imperial Tobacco as a Consumer Insight Manager from 2013 to 2015. Prior to that, she held the position of Research Executive at GfK Turkiye for eight months in 2010. Additionally, she served as a Senior Client Consultant at Ipsos KMG from 2010 to 2012, enhancing her expertise in market research and client relations.
Career Progression at Imperial Tobacco
At Imperial Tobacco, Ozdural progressed through several roles. She started as a Group Brand Manager for the Eastern Mediterranean Cluster from 2015 to 2017, following her initial role as a Consumer Insight Manager. This trajectory showcases her ability to manage brand strategies and insights effectively within the tobacco industry.
Educational Background
Ozdural studied at Galatasaray Üniversitesi, where she earned a degree in Sociology from 2004 to 2008. She furthered her education at the London College of International Business Studies, achieving a qualification in Marketing Communications in 2010. This educational foundation supports her career in marketing and consumer insights.
Early Career Experience
Ozdural began her professional journey as an intern at edding in 2006. She also worked at GfK Turkiye as an Assistant Executive from 2008 to 2010, where she gained early experience in market research and analysis. These roles contributed to her development in the marketing field.