Brandon Knab
About Brandon Knab
Brandon Knab is a Market Brand Manager for Wines at Brown-Forman, where he has worked since 2018. He has extensive experience in the wine and spirits industry, having previously held various roles at Young's Market Company.
Current Role at Brown-Forman
Brandon Knab serves as the Market Brand Manager for Wines at Brown-Forman, a position he has held since 2018. In this role, he focuses on consumer engagement strategies specifically tailored for the Northern California market. His responsibilities include activating brand building models for notable products such as Korbel Champagne and Sonoma-Cutrer wines. His work aims to enhance brand visibility and consumer interaction within the competitive wine sector.
Previous Experience at Young's Market Company
Brandon Knab has extensive experience in various roles at Young's Market Company. He worked as a District Sales Manager from 2014 to 2015, overseeing sales operations in the East Bay region. He then advanced to the position of Director of Chain Merchandising from 2016 to 2018, where he managed merchandising strategies in Northern California. Prior to these roles, he served as an Area Manager for seven months in 2015, also in the East Bay/South Bay area, and began his career there as a Sales Representative and District Trainer from 2013 to 2014.
Education and Expertise
Brandon Knab earned a Bachelor of Arts (B.A.) degree in Organizational Communication from California State University, Sacramento, where he studied from 2010 to 2013. His educational background supports his expertise in pricing strategy and relationship building within the wine and spirits industry. This foundation has contributed to his effectiveness in developing consumer engagement strategies and brand management.