Chris Galla
About Chris Galla
Chris Galla serves as the National Account Manager for Total Wine & More and Rite Aid at Brown-Forman, where he has worked since 2006. He focuses on developing customer initiatives that drive profitability and manages a business portfolio that generated over $100 million in retail sales in 2020.
Work at Brown-Forman
Chris Galla has served as the National Account Manager for Total Wine & More and Rite Aid at Brown-Forman since 2006. In this role, he plays a leadership role in developing and implementing key customer initiatives. He is responsible for creating customer-focused initiatives that enhance profitability for both Brown-Forman and its key customers. Galla manages a business portfolio that achieved over $100 million in retail sales in 2020 for Total Wine & More. His responsibilities also include directing analysts to establish programming metrics and complete post-program analysis.
Education and Expertise
Chris Galla earned a Bachelor of Arts degree in Economics from the University of Pittsburgh. His educational background provides a strong foundation for his role in managing customer initiatives and enhancing profitability. Galla's expertise includes conducting customer performance reviews and providing annual customer overviews for brand teams, which are essential for strategic planning and execution.
Background
Chris Galla has been working in the Washington D.C. Metro Area for 18 years, primarily focusing on the beverage industry. His experience at Brown-Forman has equipped him with the skills necessary to lead and facilitate customer meetings, where he brainstorms and gains agreement on joint initiatives. This background supports his ability to communicate effectively with both customers and brands.
Achievements
During his tenure at Brown-Forman, Chris Galla has contributed to significant retail sales growth, managing a portfolio that exceeded $100 million in sales for Total Wine & More in 2020. He has established himself as a key player in aligning pricing expectations between customers and brands, ensuring the successful execution of national programs.