Christophe Courboin
About Christophe Courboin
Christophe Courboin serves as the Country Manager for Belux at Brown-Forman, where he has worked since 2021. He has extensive experience in sales and marketing, having held various leadership roles at companies such as Colgate Palmolive and Procter & Gamble.
Current Role at Brown-Forman
Christophe Courboin serves as the Country Manager for Belux at Brown-Forman since 2021. He is based in the Brussels Metropolitan Area. In this role, he leads the Belux team to drive the growth of the Jack Daniel's Family brand in Belgium and Luxembourg. His leadership focuses on enhancing brand presence and market share within the region.
Previous Experience at Colgate Palmolive
Christophe Courboin held multiple positions at Colgate Palmolive from 2006 to 2018. He served as Sales Manager Belgium from 2006 to 2008, followed by Sales & Marketing Director Belgium from 2008 to 2010. He then progressed to Customer Development Director Belgium from 2010 to 2013, and finally as Customer Development Director Europe from 2013 to 2018. His tenure at Colgate Palmolive spanned over a decade, contributing to various aspects of sales and marketing.
Career at AC Nielsen
Courboin worked at AC Nielsen as Client Service Team Manager from 1997 to 2004. His role involved managing client relationships and delivering insights that supported client decision-making. This experience laid the foundation for his future roles in sales and marketing.
Education and Expertise
Christophe Courboin studied at Solvay Business School, where he earned a degree in Commercial Engineering from 1989 to 1994. He also completed a program in Marketing and Advertising in 1999. His educational background equips him with strong analytical skills and financial understanding, which are essential for designing processes and organizational structures.
Multilingual Proficiency
Courboin is multilingual, fluent in French, Dutch, English, and Spanish. This proficiency supports his international business dealings and enhances his ability to communicate effectively with diverse stakeholders across the Belux region.