Eckart Maudrich
About Eckart Maudrich
Eckart Maudrich serves as the Director of Route to Consumer & Commercial Projects in the International Division at Brown-Forman. He has extensive experience in brand management and marketing, particularly with the Jack Daniel's trademark, and has held various roles within the company since 2004.
Current Role at Brown-Forman
Eckart Maudrich currently holds the position of Director Route to Consumer & Commercial Projects in the International Division at Brown-Forman. He has been in this role since 2018, contributing to the company's strategic initiatives for six years. In addition to this role, he serves as the ppa Marketing Director for Brown-Forman in Germany since 2012, and as Region Brand Director for Europe, focusing on North American Whiskey and Southern Comfort since 2013.
Previous Experience at Brown-Forman
Eckart Maudrich has extensive experience at Brown-Forman, having worked in various marketing and brand management roles. He served as Senior Brand Manager for the Jack Daniel's Trademark in Germany from 2005 to 2008 and as New Brand Development Manager for Northern Europe from 2004 to 2005. He also held the position of Marketing Manager for the Jack Daniel's Trademark in both Germany and Northern Europe from 2008 to 2010.
Education and Expertise
Eckart Maudrich studied at the University of Hamburg, where he focused on Economic Geography, Law, and City Planning. He achieved a Diplom, which reflects his comprehensive understanding of these fields. This educational background supports his expertise in strategic project management and marketing within the beverage industry.
Background
Eckart Maudrich has been based in the Hamburg Area, Germany, throughout his career at Brown-Forman. His roles have spanned over a decade, showcasing his commitment to the company and the beverage sector. His experience in various marketing and brand management positions has equipped him with a deep understanding of consumer dynamics and brand strategy.