Eduardo Padilha

Eduardo Padilha

Off Trade Sales Executive @ Brown-Forman

About Eduardo Padilha

Eduardo Padilha is an Off Trade Sales Executive at Brown-Forman, where he has worked since 2019. He has extensive experience in sales and trade marketing, having previously held roles at Grupo Petrópolis and Brasil Kirin.

Work at Brown-Forman

Eduardo Padilha has been serving as an Off Trade Sales Executive at Brown-Forman since 2019. In this role, he manages trade marketing operations specifically in the Paraná region. His responsibilities include overseeing the merchandising team's activities to ensure alignment with national strategies. He also supports On Trade activities in collaboration with various partners, contributing to the company's overall sales objectives.

Previous Experience at Grupo Petrópolis

Before joining Brown-Forman, Eduardo worked at Grupo Petrópolis as a Consultor Comercial for the Special Channels in the states of Paraná, Santa Catarina, and Rio Grande do Sul from 2015 to 2019. During his four years in this position, he focused on enhancing sales strategies and building relationships within the special channels market.

Career at Brasil Kirin

Eduardo Padilha was employed at Brasil Kirin as a supervisor de execução from 2009 to 2014. Over the course of five years, he was responsible for supervising execution activities, ensuring that merchandising efforts were effectively implemented in accordance with company standards and strategies.

Education and Expertise

Eduardo studied at Faculdade de Tecnologia Opet, where he gained knowledge relevant to his career. He also attended Grupo Educacional Opet, where he focused on commercial studies and achieved a degree in Gestão Comercial from 2012 to 2014. His educational background supports his expertise in trade marketing and sales management.

Performance Monitoring Responsibilities

In his current role and previous positions, Eduardo is responsible for monitoring key performance indicators. These include Sell in, weighted and numerical distribution, Days of Inventory on Hand (DOH), and the execution of planograms. His analytical skills contribute to optimizing sales performance and operational efficiency.

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