Geoff Cronan

Geoff Cronan

Vice President, Director Of National Accounts @ Brown-Forman

About Geoff Cronan

Geoff Cronan serves as the Vice President and Director of National Accounts at Brown-Forman, a position he has held since 2017 in the Louisville, Kentucky area. With extensive experience in sales and marketing within the beverage industry, he has worked in various roles at Brown-Forman and other companies since the early 1990s.

Work at Brown-Forman

Geoff Cronan has held various positions at Brown-Forman since 1994. He currently serves as Vice President, Director of National Accounts, a role he has occupied since 2017 in the Louisville, Kentucky area. Prior to this position, he worked as Director of Sales and Marketing Integration and Execution from 2015 to 2017. His experience at Brown-Forman also includes roles such as Brand Business Manager for the Pacific & Northwest Division, National Account Manager for Safeway, and Territory Sales Manager. His tenure at the company spans over two decades, showcasing a deep understanding of the brand and its market strategies.

Previous Experience in the Beverage Industry

Before rejoining Brown-Forman, Geoff Cronan worked at Diageo as Distributor Manager for Washington and Alaska from 2002 to 2004. He also served as Western Regional Manager for Fulfillment Operations and National Accounts at Wine.com from 1999 to 2001. His early career included various roles at Brown-Forman, including Account Manager and Area Manager On Premise, which provided him with a comprehensive background in sales and marketing within the beverage industry.

Education and Expertise

Geoff Cronan earned a Bachelor’s Degree in Economics from Hampden-Sydney College, where he studied from 1989 to 1993. His educational background has equipped him with analytical skills and economic insights that are applicable to his roles in sales and marketing within the beverage sector.

Career Progression

Geoff Cronan's career reflects a steady progression through various roles in sales and management. He began his career at Brown-Forman as an Account Manager in 1994 and has since taken on increasing responsibilities, including market management and national account management. His experience spans over 25 years in the beverage industry, demonstrating his ability to adapt and grow within the field.

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