Giulia Tagliabue
About Giulia Tagliabue
Giulia Tagliabue is a Senior Brand Manager at Brown-Forman, overseeing Gin Mare and Diplomatico since 2023. She has extensive experience in brand management and marketing, having previously worked at Coca-Cola Hellenic Bottling Company and Ceres.
Current Role at Brown-Forman
Giulia Tagliabue currently serves as the Senior Brand Manager for Gin Mare and Diplomatico at Brown-Forman. She has held this position since 2023, where she is responsible for overseeing brand strategy and marketing initiatives for these premium spirits. Her role involves managing brand performance, developing marketing campaigns, and collaborating with cross-functional teams to enhance brand visibility and market share.
Previous Experience at Coca-Cola Hellenic Bottling Company
Prior to her current role, Giulia Tagliabue worked at Coca-Cola Hellenic Bottling Company in various capacities. She served as Channel Marketing Manager for Modern Trade from 2019 to 2021, focusing on trade marketing strategies. Earlier, she held the position of Local Key Account Iper from 2017 to 2019 and worked as a Junior Brand Activation Manager from 2016 to 2017. These roles contributed to her expertise in brand management and marketing.
Career Background in Marketing and Sales
Giulia Tagliabue has a diverse background in marketing and sales, having worked in multiple organizations. She was a Senior Brand Manager at Ceres from 2021 to 2023. Additionally, she completed internships at Prysmian Group as a Marketing & Sales Intern in Budapest and at Nestlé as a Customer Development & Sales Administration Intern. These experiences have provided her with a solid foundation in brand management and customer engagement.
Educational Qualifications
Giulia Tagliabue holds a Master's degree in Marketing and Communication from Università Bocconi, which she completed from 2014 to 2015. She also earned a Bachelor's degree in Economics and Management of Cultural Heritage and Entertainment from Università Cattolica del Sacro Cuore, where she studied from 2010 to 2013. Her educational background has equipped her with essential skills in marketing and management.