Gustavo Mata
About Gustavo Mata
Gustavo Mata is a marketing analyst with over five years of experience in growth marketing, currently working at Brown-Forman in São Paulo. He holds a degree in Public Relations from the University of São Paulo and is pursuing a postgraduate degree in Market Intelligence.
Work at Brown-Forman
Gustavo Mata currently holds the position of Analista de Marketing JDTW at Brown-Forman, a role he has occupied since 2023. His responsibilities include developing and implementing marketing strategies that align with the company's objectives. He works in São Paulo, São Paulo, Brasil, contributing to the brand's growth and engagement in the market.
Education and Expertise
Gustavo Mata studied Relações Públicas at USP - Universidade de São Paulo, where he completed his undergraduate degree from 2017 to 2021. He is currently pursuing a postgraduate degree in Inteligência de Mercado at Saint Paul Escola de Negócios, expected to finish in 2024. His educational background provides him with a solid foundation in communication and market analysis.
Background
Gustavo Mata has over five years of experience in marketing, specifically in growth marketing. His career includes roles in various companies, such as WeWork, Singu, Uliving Brasil, and Bayer. He has worked in diverse marketing capacities, including digital marketing and public relations, which have equipped him with a comprehensive understanding of CRM, social media, and performance marketing.
Previous Work Experience
Before joining Brown-Forman, Gustavo Mata held several marketing positions. He worked as a Digital Marketing professional at Bayer in 2021 for 11 months, and as an Analista de marketing at Singu from 2022 to 2023. Additionally, he served as a Marketing Analyst at Uliving Brasil from 2019 to 2020 and as Diretor de relações públicas at Agência de Comunicações ECA Jr. from 2017 to 2018.
Skills and Objectives
Gustavo possesses excellent communication skills, enabling effective interaction through various formats such as email, chat, and images. His aim is to transform company communication in the digital environment by implementing efficient strategies that meet business objectives. His experience with startups further enhances his capability to drive growth and engagement.