Harriet Oakes
About Harriet Oakes
Harriet Oakes is a Brand Manager for Jack Daniel's Tennessee Whiskey, RTD's, currently employed at Brown-Forman since 2021. She has a background in marketing and management, with previous roles at Kellogg Company and experience in hospitality.
Current Role at Brown-Forman
Harriet Oakes serves as the Brand Manager for Jack Daniel's Tennessee Whiskey, RTDs at Brown-Forman. She has held this position since 2021, contributing to the brand's marketing strategies and product development in London, England. Her role involves managing brand initiatives and overseeing marketing campaigns to enhance brand visibility and consumer engagement.
Previous Experience at Kellogg Company
Prior to her current role, Harriet Oakes worked at Kellogg Company in various capacities. She served as an Assistant Brand Manager for All Kids Brands from 2019 to 2021, focusing on brand strategy and market analysis. Before that, she was a National Account Executive from 2017 to 2018, managing key accounts including Booker, Budgens, and Londis. Additionally, she held the position of Assistant Shopper Marketing Manager from 2018 to 2019, where she developed shopper marketing strategies.
Early Career and Internships
Harriet Oakes began her career with an internship at McCann Manchester in 2016, where she worked as a Media and Marketing Intern for four months. She also gained experience at Robert Walters, first as a Researcher for one month in 2016, followed by an 11-month tenure as a Consultant from 2016 to 2017. These roles provided her with foundational skills in marketing and client management.
Education and Academic Background
Harriet Oakes studied at Newcastle University from 2012 to 2015, where she earned a BA in Marketing and Management. This academic background equipped her with essential knowledge in marketing principles, consumer behavior, and management strategies. Prior to university, she attended The Fallibroome Academy from 2005 to 2012, completing her secondary education.
Work Experience in Hospitality
Before her career in marketing, Harriet Oakes worked in the hospitality sector as a Chalet Chef and Hostess at Le Ski in Val D'isere for two months in 2015. This experience provided her with skills in customer service and event management, contributing to her diverse professional background.