Irene Company Elias
About Irene Company Elias
Irene Company Elias is a Graduate Marketing professional currently working at Brown-Forman in Barcelona, Spain, where she supports marketing strategies for various premium spirits. She has previous experience in account management and trade marketing roles at notable companies such as McCANN WORLDGROUP, Unilever, and ABCD Agency.
Work at Brown-Forman
Currently, Irene Company Elias serves as a Graduate Marketing professional at Brown-Forman, a role she has held since 2021. Based in Barcelona, Cataluña, España, she contributes to the marketing strategies for a diverse portfolio of premium spirits. Her responsibilities include supporting the marketing team specifically for the Spanish market, where she handles well-known brands such as Jack Daniel's, Finlandia, and Woodford Reserve. Her involvement focuses on both traditional whiskey brands and innovative products, enhancing the company's presence in the competitive spirits market.
Previous Experience in Marketing
Irene Company Elias has a diverse background in marketing roles prior to her current position. She worked at McCANN WORLDGROUP Spain as an Account Manager Trainee for four months in 2017, where she gained experience in account management. Following this, she held a position as a Trade Marketing Trainee at Unilever from 2019 to 2020, contributing to trade marketing strategies. Additionally, she worked at ABCD Agency as a Junior Account Manager in 2019 and as an Account Manager Trainee in 2018, both roles enhancing her skills in client management and marketing communications.
Educational Background
Irene Company Elias holds a Doble grado en Marketing y Dirección Comercial + Publicidad y Relaciones Públicas from Universitat Abat Oliba CEU, which she completed from 2013 to 2018. This five-year program provided her with a solid foundation in marketing principles and commercial management. Furthermore, she studied at Escuela de Negocios y Dirección, where she focused on SEO, SEM, and Digital Advertising from 2019 to 2020. This additional education has equipped her with essential skills for navigating the digital marketing landscape.
Internship Experience
Irene Company Elias has gained valuable experience through various internships. She served as a Marketing Assistant Intern at La Vanguardia from 2016 to 2017, where she supported marketing initiatives. This role allowed her to apply her academic knowledge in a practical setting. Her early experiences in marketing, combined with her formal education, have contributed to her professional development and prepared her for her current role in the spirits industry.