Jason Cross
About Jason Cross
Jason Cross is a Customer Marketing Manager at Brown-Forman, specializing in on-premise national accounts. With over 20 years of experience in marketing, he has held various roles in prominent companies, focusing on shopper and integrated marketing.
Current Role at Brown-Forman
Jason Cross currently serves as the Customer Marketing Manager for On-Premise National Accounts at Brown-Forman, a position he has held since 2015. In this role, he focuses on developing marketing strategies that enhance customer engagement and drive sales within the on-premise channel. His extensive experience in marketing supports his ability to manage complex projects and collaborate with various stakeholders.
Previous Experience at Brown-Forman
Prior to his current role, Jason Cross worked at Brown-Forman as the Customer Marketing Manager for Dining National Accounts from 2014 to 2015. He also held the position of Group Manager for Channel & Customer Sales Promotion from 2012 to 2014. His tenure at Brown-Forman has provided him with a deep understanding of the company's marketing strategies and customer engagement practices.
Career Background in Marketing
Jason Cross has over 20 years of experience in marketing, having worked in various roles across multiple organizations. He was an Associate Account Director at Colangelo from 2005 to 2008, and he served as a Senior Account Executive at Marketing Drive Worldwide from 2001 to 2005. Additionally, he held positions at Geometry Global, where he focused on national accounts and shopper marketing. His diverse background contributes to his expertise in integrated marketing and brand management.
Education and Academic Background
Jason Cross studied at the Questrom School of Business at Boston University, where he earned a Bachelor of Science in Business Administration (BSBA) from 1992 to 1996. His academic focus included marketing, international management, and organizational behaviors. He also completed his secondary education at Crestwood High School.
Marketing Specializations
Jason Cross specializes in various areas of marketing, including shopper marketing, integrated marketing, and both on-premise and off-premise marketing. His management philosophy emphasizes a balance between strategic vision and detailed process understanding, allowing him to effectively lead cross-discipline teams to achieve marketing objectives.