Jeff Hebert
About Jeff Hebert
Jeff Hebert serves as the Territory Operations Manager at Brown-Forman, where he collaborates with General Managers to enhance promotional strategies across multiple markets. With a background in finance and marketing, he has held various roles within the company since 2011 and has a strong focus on diversity and inclusion initiatives.
Work at Brown-Forman
Jeff Hebert has been serving as the Territory Operations Manager at Brown-Forman since 2019. In this role, he collaborates with General Managers to develop TPS tertile review content and drives analysis of gift and national promotion strategies across 11 RNDC markets. His responsibilities include offering cost-reduction recommendations and providing evaluation and feedback on critical in-market activities in partnership with various stakeholders. Prior to his current position, he held several roles within the company, including Territory Finance Manager, Territory Portfolio Manager, and Commercial Analyst.
Education and Expertise
Jeff Hebert completed his high school education at Avon Old Farms, where he earned a High School Diploma from 1988 to 1992. He furthered his education at Bentley University, obtaining a Bachelor of Science degree in Marketing from 1992 to 1996. His educational background supports his expertise in finance and marketing, which he has applied throughout his career in various roles within the beverage industry.
Background
Before joining Brown-Forman, Jeff Hebert worked at Diageo as a Senior Finance Analyst for one year in the Dallas/Fort Worth area. He also spent eight years at Allied Domecq as a Commercial Manager. His extensive experience in finance and operations within the beverage sector has contributed to his current role, where he leads initiatives and supports strategic objectives.
Achievements
Throughout his career at Brown-Forman, Jeff Hebert has played a significant role in driving Diversity & Inclusion initiatives across multiple clusters. He has also supported the localization of national portfolio strategies as outlined in brand Playbooks. His efforts in analyzing promotion strategies and collaborating with management teams have contributed to operational efficiencies and strategic alignment within the organization.