Jon Capodi
About Jon Capodi
Jon Capodi serves as the Portfolio Marketing Manager for Brown-Forman in New England, overseeing brands like Jack Daniel's, Woodford Reserve, and Herradura Tequila+. He has extensive experience in the Consumer Packaged Goods and Alcohol Beverage sectors, having previously held various marketing roles at The Boston Beer Company.
Work at Brown-Forman
Jon Capodi has served as the Portfolio Marketing Manager for New England at Brown-Forman since 2019. In this role, he is responsible for managing the marketing strategies for prominent brands such as Jack Daniel's, Woodford Reserve, and Herradura Tequila+. His focus includes scaling marketing programs that resonate with both local and national audiences, ensuring effective brand representation in the competitive alcohol beverage market.
Previous Experience at The Boston Beer Company
Before joining Brown-Forman, Jon Capodi held multiple positions at The Boston Beer Company. He worked as an Associate Brand Manager for Samuel Adams from 2018 to 2019. Prior to that, he served as a Trade Marketing Administrator and National Events Specialist, gaining valuable experience in marketing and event management. His tenure at The Boston Beer Company also included roles as an Associate Experiential Marketing Manager and Junior Pricing Analyst, contributing to his comprehensive understanding of the Consumer Packaged Goods sector.
Education and Expertise
Jon Capodi holds an Associate in Science degree in Business Administration from Dean College, which he completed from 2006 to 2008. He furthered his education by earning a Bachelor of Science degree in Business Administration from Southern Connecticut State University between 2008 and 2010. His academic background supports his expertise in marketing within the Consumer Packaged Goods and Alcohol Beverage industries.
Background in Consumer Packaged Goods
Jon Capodi has a demonstrated history of working in the Consumer Packaged Goods (CPG) and Alcohol Beverage sectors. His experience includes scaling marketing programs across various brands and functions, showcasing his ability to adapt strategies to different market needs. This background equips him with the skills necessary to navigate the complexities of brand management and marketing in competitive environments.