Jordan Campbell Cheeks
About Jordan Campbell Cheeks
Jordan Campbell Cheeks is an Associate Brand Manager for Fords Gin and Chambord Liqueur at Brown-Forman, with a focus on multicultural marketing strategies and brand engagement. He has over six years of experience in brand management and marketing roles within the beverage industry.
Current Role at Brown-Forman
Jordan Campbell Cheeks serves as the Associate Brand Manager for Fords Gin and Chambord Liqueur at Brown-Forman. He has held this position since 2021 and operates in the Washington D.C. Metro Area. In this role, he is responsible for developing and implementing multicultural marketing strategies to enhance the brand presence of Fords Gin and Chambord Liqueur. He also executes 360-degree activation strategies across both on-premise and off-premise key accounts to strengthen brand engagement.
Previous Experience at Brown-Forman
Cheeks has a history of working with Brown-Forman in various capacities. He was the Interim Associate Brand Manager for the Slane and Scotch Portfolio for three months in 2020. Prior to that, he served as the Market Manager for Emerging Brands from 2019 to 2021, where he managed budgets for the Jack Daniels Honey Multicultural Brand Team to enhance local marketing efforts. Additionally, he began his career at Brown-Forman as an Eastern Region Marketing Intern in 2013.
Experience at Breakthru Beverage Group
Before joining Brown-Forman, Jordan Campbell Cheeks worked at Breakthru Beverage Group as the Brown Forman Multicultural Portfolio Manager from 2017 to 2019. In this role, he focused on managing the multicultural aspects of the portfolio, contributing to brand visibility and engagement within diverse communities.
Educational Background
Jordan Campbell Cheeks attended Howard University, where he studied Hospitality Administration/Management. He earned a Bachelor of Business Administration (B.B.A.) degree from 2008 to 2013. His education provided a foundation for his career in brand management and marketing within the beverage industry.
Sales Experience
Cheeks worked as an On Premise Sales Representative at The Charmer Sunbelt Group from 2014 to 2017. In this position, he developed skills in negotiating with key accounts to boost annual purchases of Brown-Forman Portfolio brands, which contributed to his expertise in brand management and marketing strategies.