Jorge Nava
About Jorge Nava
Jorge Nava is a Global Brand Manager at Brown-Forman, overseeing Jack Daniel's Tennessee Whiskey ready-to-drink products. He has extensive experience in brand management, having worked with notable companies such as Bayer and Grupo Modelo.
Current Role at Brown-Forman
Jorge Nava currently serves as the Global Brand Manager for Jack Daniel's Tennessee Whiskey Ready-to-Drink (RTD) products at Brown-Forman. He has held this position since 2019, contributing to the brand's strategic direction and market presence. His role involves overseeing brand management, marketing strategies, and product development for the RTD segment, which is a key area of growth for the company.
Previous Experience at Brown-Forman
Prior to his current role, Jorge Nava worked at Brown-Forman as the Group Brand Manager for the tequila and whiskey ready-to-drink portfolio from 2013 to 2019. In this capacity, he managed multiple brands and was responsible for driving brand performance and market strategies within the portfolio while based in Louisville, Kentucky.
Experience at Grupo Modelo S.A. de C.V.
Jorge Nava held several positions at Grupo Modelo S.A. de C.V. from 2006 to 2013. He served as the Institutional Marketing Manager from 2006 to 2008, followed by roles as a Junior Brand Manager for Estrella Beer from 2008 to 2010, and as a Senior Brand Manager for Modelo Especial and León Beers from 2010 to 2013. His experience at Grupo Modelo involved brand strategy development and marketing initiatives for well-known beer brands.
Education and Expertise
Jorge Nava earned a Master of Business Administration (MBA) from Instituto Tecnológico Autónomo de México, completing his studies from 2004 to 2005. He also holds a degree from Universidad La Salle, A.C., where he studied from 1997 to 2002. His educational background provides him with a strong foundation in business management and marketing, which he applies in his professional roles.
Early Career at Bayer
Jorge Nava began his career as a Procurement Executive at Bayer, where he worked from 2002 to 2004. This early experience in procurement provided him with insights into supply chain management and operational efficiency, skills that have been beneficial in his subsequent roles in brand management.