Jose Matos
About Jose Matos
Jose Matos is an experienced Off Premise Market Manager at Brown-Forman, where he has worked since 2007. He holds a degree in Electronics Engineering from Instituto Tecnico en Santo Domingo and has previously served in various marketing roles, including Marketing Director at UTA and Hispanic Channel Manager at Charmer Industries.
Work at Brown-Forman
Jose Matos has been employed at Brown-Forman since 2007, where he holds two significant roles: Off Premise Market Manager and Multicultural State Manager for New York and New Jersey. In these positions, he has focused on developing and implementing marketing strategies that cater to diverse consumer segments. His extensive experience in the beverage industry has contributed to the company's growth in these key markets.
Education and Expertise
Jose Matos studied at Instituto Tecnico en Santo Domingo, where he earned a degree in Hingenieria en Electronica from 1987 to 1990. This educational background provides him with a strong foundation in technical and analytical skills, which he applies in his marketing roles within the beverage industry.
Background
Before joining Brown-Forman, Jose Matos held several positions in marketing and management. He served as the Marketing Director at UTA, where he was responsible for overseeing marketing initiatives. Additionally, he worked as a Hispanic Channel Manager at Charmer Industries, focusing on strategies to engage Hispanic consumers. He also gained experience as a Marketing Representative for ELJ, specifically for Cerveza Presidente USA.
Professional Experience
Jose Matos has accumulated over 17 years of experience in the beverage industry. His roles have included significant responsibilities in marketing and management, allowing him to develop expertise in market analysis and consumer engagement. His work has involved creating marketing strategies that resonate with multicultural audiences, particularly in the New York and New Jersey markets.