Julia Gertzen
About Julia Gertzen
Julia Gertzen is a Brand Manager for Jack Daniel's at Brown-Forman, where she has worked since 2021. She has held various positions within the company, including Junior Brand Manager and Junior Trade Marketing Manager, and has a background in business studies.
Current Role at Brown-Forman
Julia Gertzen serves as the Brand Manager for Jack Daniel's at Brown-Forman, a position she has held since 2021. In this role, she is responsible for overseeing the brand's marketing strategies and initiatives in Hamburg, Deutschland. Her experience in brand management allows her to contribute effectively to the growth and positioning of Jack Daniel's within the competitive spirits market.
Previous Experience at Brown-Forman
Prior to her current role, Julia Gertzen held several positions at Brown-Forman. She worked as a Junior Brand Manager for Jack Daniel's from 2020 to 2021 and as an Assistant Brand Manager for Jack Daniel's Flavors & Shop Management from 2017 to 2018. Additionally, she served as a Junior Trade Marketing Manager from 2018 to 2020. Her diverse roles within the company have equipped her with a comprehensive understanding of brand and trade marketing.
Internship Experience
Julia Gertzen began her professional journey with various internships. She worked as a Praktikantin in Human Resources at FHP Manufacturing from 2015 to 2016 and as a Praktikantin in Marketing at Die Drei! Werbeagentur for one month in 2012. She also completed a Praktikantin role in Brand Marketing for Jack Daniel's at Brown-Forman in 2016. These experiences provided her with foundational skills in marketing and human resources.
Education and Academic Background
Julia Gertzen studied at Hochschule Osnabrück - University of Applied Sciences, where she earned a Bachelor of Arts (BA) in Betriebswirtschaft und Management from 2012 to 2016. Additionally, she attended Queensland University of Technology in 2014, where she focused on business studies for 11 months. Her educational background supports her expertise in brand management and marketing.