Luiza Graell Monte
About Luiza Graell Monte
Luiza Graell Monte is an On Trade & Emerging Brands Analyst at Brown-Forman in São Paulo, Brazil, a position she has held since 2021. She previously worked as a Trade Marketing Analyst at the same company and as a Sales Communication & Events Intern at Mondelēz International.
Work at Brown-Forman
Luiza Graell Monte has been employed at Brown-Forman since 2021, serving as the On Trade & Emerging Brands Analyst. In this role, she focuses on analyzing market trends and brand performance within the on-trade sector. Prior to her current position, she worked as a Trade Marketing Analyst for the On Premise & Events Channel from 2019 to 2021. During her time in this role, she contributed to marketing strategies aimed at enhancing brand visibility and engagement in various event settings.
Previous Experience at Mondelēz International
Before joining Brown-Forman, Luiza Graell Monte worked at Mondelēz International as a Sales Communication & Events Intern from 2017 to 2019. In this position, she supported the sales team by coordinating communication strategies and assisting in the planning of events. This experience provided her with foundational skills in sales support and event management within a global company.
Education and Expertise
Luiza Graell Monte studied at ESPM Escola Superior de Propaganda e Marketing, where she pursued a degree in Comunicação Social - Publicidade e Propaganda. She completed her studies from 2015 to 2019, earning her Graduação. This educational background equipped her with knowledge in communication strategies, marketing principles, and advertising techniques, which she applies in her professional roles.
Background
Luiza Graell Monte has a background in marketing and sales, with a focus on trade marketing and brand analysis. Her career began with an internship at Mondelēz International, where she gained valuable experience in sales communication and event coordination. She transitioned to Brown-Forman, where she has developed her expertise in analyzing market trends and supporting brand initiatives in the on-trade sector.