Michelle Delgado

Michelle Delgado

Sr. Route To Market Manager @ Brown-Forman

About Michelle Delgado

Michelle Delgado serves as the Sr. Route to Market Manager at Brown-Forman in Ciudad de México, where she has worked since 2021. With over 13 years of experience in the food industry, she has held various roles in sales and marketing, emphasizing innovation and client satisfaction.

Work at Brown-Forman

Michelle Delgado serves as the Sr. Route to Market Manager at Brown-Forman, a position she has held since 2021. Based in Ciudad de México, México, she has been instrumental in developing strategies that enhance market reach and improve sales performance. Her role involves challenging the company to innovate with creative commercial solutions that engage clients effectively.

Previous Experience in Sales Management

Prior to her current role, Michelle Delgado accumulated extensive experience in sales management. She worked at Grupo Herdez in various capacities, including Gerente Nacional de Ventas and Gerente Comercial Senior, where she focused on developing specialized sales channels in the food industry. Her tenure at Grupo Herdez spanned from 2009 to 2016, contributing to her over 13 years of industry experience.

Background in Marketing and Account Management

Michelle's career also includes significant roles in marketing and account management. She worked at Wunderman as an Ejecutiva de Cuenta and at Draftfcb Latin America as Supervisora de Cuenta. These positions allowed her to build a strong foundation in client relations and marketing strategies, further enhancing her capabilities in sales and market development.

Education and Expertise

Michelle Delgado holds a Licenciatura en Mercadotecnia from Universidad Tecnológica de México, which she completed from 2000 to 2002. Her educational background provides her with a solid understanding of marketing principles, which she integrates into her sales strategies to ensure client satisfaction and drive revenue growth.

Leadership and Team Development

In her professional roles, Michelle emphasizes the importance of integrating marketing and sales as a unified strategy. She focuses on creating a culture of success within her commercial teams by developing talent and ensuring that client satisfaction exceeds expectations. Her leadership approach fosters an environment conducive to innovation and high performance.

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