Nele Schulz
About Nele Schulz
Nele Schulz is a brand management professional currently working at Brown-Forman as Brand Manager for Jack Daniels in Hamburg, Germany. She has a diverse background in brand management and marketing, with previous experience at various companies including SAF-HOLLAND GmbH, Otto (GmbH & Co KG), and Montblanc.
Work at Brown-Forman
Nele Schulz has been working at Brown-Forman as Brand Management for Jack Daniels since 2021. Her role focuses on managing the brand's strategic initiatives and marketing efforts in Hamburg, Deutschland. This position allows her to leverage her previous experience in brand management and marketing to enhance the brand's presence and performance in the market.
Previous Experience in Brand Management
Before joining Brown-Forman, Nele Schulz gained extensive experience in brand management through various roles. She worked at Otto (GmbH & Co KG) as a Werkstudentin in Brand Management for Eigen- & Lizenzmarken in 2021. Additionally, she completed internships and project work at SAF-HOLLAND GmbH, Freie und Hansestadt Hamburg, and Diageo, focusing on strategic planning, branding, and marketing.
Education and Expertise
Nele Schulz studied Brand Management at Brand University of Applied Sciences, where she earned a Bachelor of Arts (BA) from 2018 to 2021. Prior to this, she completed her Abitur at Gymnasium Julianum from 2010 to 2018. Her educational background provides her with a solid foundation in brand strategy and marketing principles.
Background in Marketing and Content Creation
Nele Schulz has a diverse background in marketing and content creation. She worked as a Content Creator at Inspired Social Media in 2019 and held various roles in marketing and event management, including her time at Montblanc and Bundeslehranstalt Burg Warberg e.V. These experiences have contributed to her comprehensive understanding of brand communication and consumer engagement.
Work Experience in Retail and Service
Nele Schulz has also gained experience in the retail and service sectors. She worked at Kaufland Deutschland as a Mitarbeiterin in the Food department from 2016 to 2017 and served as Servicekraft & Marketing Manager at CaP Café am Piepenbrink in 2018. These roles have equipped her with practical skills in customer service and operational management.