Raymundo B.Neto
About Raymundo B.Neto
Raymundo B. Neto is the National Sales Manager at Brown-Forman, with extensive experience in sales and marketing across various companies including Ambev, Red Bull, and Ypê. He holds multiple MBA degrees and has a strong background in strategic decision-making and trade marketing.
Work at Brown-Forman
Raymundo B. Neto has been serving as the National Sales Manager at Brown-Forman since 2018. In this role, he oversees national sales strategies and manages sales teams to drive business growth. His responsibilities include strategic decision-making and investment control, ensuring alignment with the company's objectives. Brown-Forman is known for its premium spirits and wines, and Neto's leadership contributes to the company's market presence.
Previous Experience in Sales and Marketing
Before joining Brown-Forman, Raymundo B. Neto held various positions in sales and marketing across several companies. He worked at Ambev from 2000 to 2007 as a Sales and Marketing Manager, where he managed sales teams and distributors. He then transitioned to Red Bull, serving in the same capacity from 2007 to 2009. Following his time at Red Bull, he worked at Ypê as a Sales Manager and Trade Marketing from 2011 to 2018. His diverse experience spans multiple industries and regions.
Education and Expertise
Raymundo B. Neto has a strong educational background in business management. He studied at FGV EAESP - Escola De Administração De Empresas De São Paulo Da Fundação Getulio Vargas, where he earned a Master of Business Administration in 2009 and again from 2016 to 2017. Additionally, he completed a Master of Business Administration in Logistics and Management at FAAP - Fundação Armando Alvares Penteado in 2006. His education supports his expertise in management systems such as SAP and Nielsen Research.
Achievements in Sales Management
During his career, Raymundo B. Neto has implemented significant initiatives, such as the Excellence Program (PEX) for the Direct Distribution Center (CDD) while at Ambev. This program led to recognition as one of the top two sales and distribution operations in Brazil. He has also focused on GCAT-Category Management, creating and implementing sales promotions to enhance product visibility and market share.
Training and Development Roles
In addition to his sales management roles, Raymundo B. Neto has served as a Training Manager for Sales and Marketing Tools. In this capacity, he ensured the implementation of Total Quality initiatives, contributing to the development of sales teams and enhancing overall performance. His commitment to training reflects his understanding of the importance of skill development in achieving business objectives.