Samantha Cross
About Samantha Cross
Samantha Cross is a Customer Account Manager with extensive experience in the beverage industry, having worked at Founders Brewing Co. and Brown-Forman. She possesses strong skills in account management and data analysis, and holds a Bachelor of Arts in French Language and International Business.
Work at Brown-Forman
Samantha Cross has been serving as a Customer Account Manager at Brown-Forman since 2021. In this role, she manages customer accounts in Michigan, United States. Her responsibilities include overseeing account performance and ensuring customer satisfaction within the company's portfolio.
Previous Experience at Founders Brewing Co.
Prior to her current position, Samantha Cross worked at Founders Brewing Co. as a Key Account Manager - On Premise from 2017 to 2020. She focused on managing key accounts in the Great Lakes region, specifically in Michigan, Ohio, and Indiana. Before this role, she served as a Sales Representative at the same company from 2015 to 2017, covering the Greater Grand Rapids area.
Background in Sales and Account Management
Samantha Cross has a diverse background in sales and account management. She began her career as a Sales Representative at North American Breweries, Inc. in 2014 and later worked at West Side Beer Distributing for a brief period in 2015. She also held the position of Key Account Manager at Hudsonville Creamery and Ice Cream from 2020 to 2021.
Education and Expertise
Samantha Cross holds a Bachelor of Arts (B.A.) in French Language and International Business from Grand Valley State University, where she studied from 2010 to 2014. She completed her high school education at Adrian High School, earning her diploma in 2010. Her educational background supports her expertise in managing wholesalers and retailers within the three-tiered system.
Skills and Tools Proficiency
Samantha Cross demonstrates proficiency in utilizing VIP and IRI data tools for customer account management. She possesses strong skills in Microsoft Suite, which enhances her productivity and efficiency in managing customer accounts. Her self-starting attitude and readiness to tackle challenges contribute to her effectiveness in the customer account management field.