Ste Cooper
About Ste Cooper
Ste Cooper serves as the Insights Director for Global Brands at Brown-Forman, where he has worked since 2020. With a background in healthcare market research and a degree in Management from Lancaster University, he has extensive experience in developing marketing strategies that leverage consumer and shopper insights.
Current Role at Brown-Forman
Ste Cooper serves as the Insights Director for Global Brands at Brown-Forman, a position held since 2020. In this role, Cooper focuses on developing marketing strategies that leverage consumer and shopper insights to foster brand growth. The position allows for flexibility in location, enabling Cooper to operate effectively in various environments.
Previous Experience at Brown-Forman
Prior to the current role, Ste Cooper worked at Brown-Forman as the Brand and Business Insights Manager from 2015 to 2020. This five-year tenure in London, United Kingdom, involved analyzing market trends and consumer behavior to inform brand strategies.
Experience at Johnson & Johnson
Ste Cooper's career includes significant experience at Johnson & Johnson Ltd, where Cooper served as Business Insights Manager from 2010 to 2015. This five-year role involved providing insights into healthcare markets. Additionally, Cooper worked as an Insights Assistant at Johnson & Johnson from 2007 to 2008, gaining foundational experience in market research.
Education and Expertise
Ste Cooper earned a BBA in Management from Lancaster University, studying from 2005 to 2009. The curriculum included Marketing, Market Research, Strategic Management, Entrepreneurship, and Operations Management. This educational background supports Cooper's specialization in HCP research and shopper marketing, focusing on consumer behavior at the point of purchase.