Tanya Cárdenas Campos

Tanya Cárdenas Campos

Head Of Retail Sales @ Brown-Forman

About Tanya Cárdenas Campos

Tanya Cárdenas Campos serves as the Head of Retail Sales at Brown-Forman, where she has worked since 2018. She focuses on enhancing customer experience through product tastings, loss prevention, and compliance management.

Work at Brown-Forman

Tanya Cárdenas Campos has been serving as the Head of Retail Sales at Brown-Forman since 2018. In this role, she oversees product tastings at retail locations to enhance customer experience and promote product knowledge. Her responsibilities include ensuring proper cash and PCI compliance management within retail sales operations. Prior to her current position, she worked at Brown-Forman as Jefe De Servicio a Clientes from 2007 to 2018, where she focused on customer service for 11 years.

Education and Expertise

Tanya Cárdenas Campos studied at Iteso Universidad Jesuita De Guadalajara. Her educational background supports her expertise in retail sales and customer engagement strategies. She has developed skills in loss prevention and physical inventory management, which are critical in retail settings.

Background

Tanya Cárdenas Campos has extensive experience in the retail sector, particularly within Brown-Forman. Her career spans over 17 years at the company, where she has held various roles that contributed to her professional development. She is based in Louisville, Kentucky, United States.

Achievements

In her role as Head of Retail Sales, Tanya has implemented BTL activations designed to enhance customer engagement and drive sales in retail operations. Her initiatives have focused on improving the overall customer experience and promoting product knowledge through interactive tastings.

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