Tugba Ankay Sagman
About Tugba Ankay Sagman
Tugba Ankay Sagman is a Global Marketing Manager specializing in Emerging Whiskies for Global Travel Retail at Brown-Forman. She has a strong background in brand management and marketing communications, with extensive experience in both Europe and Africa.
Current Role at Brown-Forman
Tugba Ankay Sagman currently serves as the Global Marketing Manager for Emerging Whiskies in Global Travel Retail at Brown-Forman. She has held this position since 2024, working remotely from Barcelona, Catalonia, Spain. In this role, she is responsible for developing and implementing marketing strategies for emerging whisky brands within the global travel retail sector.
Previous Experience at Brown-Forman
Prior to her current role, Tugba Ankay Sagman worked at Brown-Forman as the Regional Marketing Manager for Southern Africa from 2023 to 2024. She also served as the Marketing Manager for Jack Daniel's in South Africa from 2022 to 2023. Both positions were conducted remotely from Barcelona, where she managed marketing operations across the Southern African region.
Career Background at Nestlé S.A.
Tugba Ankay Sagman has significant experience at Nestlé S.A., where she held several positions. She worked as a Brand Manager for the Beverages Business from 2012 to 2013 and as a Brand Manager for the Confectionary Business from 2010 to 2012. Additionally, she served as an Assistant Brand Manager in the Confectionary Business from 2009 to 2010. Her roles at Nestlé involved various aspects of brand management and marketing.
Education and Expertise
Tugba Ankay Sagman studied at Orta Doğu Teknik Üniversitesi (Middle East Technical University), where she earned a Bachelor of Business Administration (BBA) from 2001 to 2005. She also pursued a Minor in International Relations from 2003 to 2005. Her educational background supports her expertise in brand management and marketing strategies.
Experience in Marketing Communications
Tugba Ankay Sagman has a background in creative services and marketing communications from her tenure at Turkcell, where she worked as a Senior Creative Services Brand Manager from 2013 to 2015. This experience complements her marketing roles by providing insights into effective communication strategies and brand positioning.