Valentin Guy Garcia
About Valentin Guy Garcia
Valentin Guy Garcia is a Brand Manager for Jack Daniel's Flavored & RTDs at Brown-Forman, where he has worked since 2019. He has over a decade of experience in category management and marketing within the fast-moving consumer goods sector.
Current Role at Brown-Forman
Valentin Guy Garcia serves as the Brand Manager for Jack Daniel's Flavored & Ready-to-Drink (RTD) products at Brown-Forman. He has held this position since 2019, focusing on brand strategies within the Paris region. His role involves overseeing the marketing and management of flavored whiskey products, contributing to the brand's growth and market presence.
Previous Experience at Brown-Forman
Prior to his current role, Valentin worked at Brown-Forman as a Category Manager from 2017 to 2019. During this time, he was responsible for category management in the Paris region, where he developed strategies to enhance product visibility and sales performance.
Career Background in FMCG
Valentin has a decade of experience in the fast-moving consumer goods (FMCG) sector, with a strong emphasis on category management and marketing. His professional journey includes roles at various companies, such as PepsiCo, Fromageries Bel, and Danone, where he honed his skills in brand management and market analysis.
Educational Background
Valentin studied at multiple institutions, earning a Master of Science (MS) in Management and Business Administration from Toulouse Business School from 2007 to 2011. He also completed a program in Marketing, Project Management, Labor Economics, and Intellectual Property Rights at Aalto University in 2009. Additionally, he attended Lycée Jean-Baptiste Corot and Lycée Descartes, where he prepared for business school entrance examinations and achieved his Baccalauréat.
Expertise in Marketing Strategies
Valentin possesses expertise in managing flavored and ready-to-drink product lines, specifically for a globally recognized whiskey brand. He has a strong background in analyzing syndicated panel data, which he uses to drive effective marketing strategies and enhance brand performance.