Abid Ahmed Khan
About Abid Ahmed Khan
Abid Ahmed Khan is the Lead PM for Content Growth at BrowserStack in India, with extensive experience in product marketing and content strategy for B2B SaaS companies.
Lead PM - Content Growth at BrowserStack
Abid Ahmed Khan is currently serving as Lead PM - Content Growth at BrowserStack, based in India. In this role, he focuses on developing strategies to enhance content engagement and growth. His work involves optimizing content marketing efforts, likely aiming to boost user engagement and improve SEO performance. His expertise in content strategy and marketing plays a significant role in supporting BrowserStack's objectives in the competitive SaaS market.
Past Experience at TripleDart and Phyllo
Before joining BrowserStack, Abid Ahmed Khan worked at TripleDart as a Content Consultant for four months from 2023 to 2024. Prior to this, he was the Founding Product Marketing Manager at Phyllo in Bengaluru, Karnataka, India, where he worked from 2022 to 2023. During his tenure at Phyllo, he likely played a key role in setting up the initial product marketing strategies, contributing to the company's content and outreach efforts.
Tenure at Freshworks and Zoho Corporation
Abid Ahmed Khan spent a significant part of his career at Freshworks and Zoho Corporation. At Freshworks, he initially worked as a Product Marketing Associate from 2018 to 2019, then transitioned to a Segment Marketing Specialist role from 2019 to 2020 in Chennai, Tamil Nadu, India. Prior to Freshworks, he was a Product Marketing Associate at Zoho Corporation from 2016 to 2017. His work at these companies focused on product marketing strategies, enhancing user engagement, and contributing to SaaS product growth.
Educational Background
Abid Ahmed Khan holds a Master of Business Administration (MBA) from the Indian Institute of Management Bangalore, completed from 2020 to 2022. He also has a Bachelor of Engineering (B.E.) in Computer Science Engineering from Sri Venkateswara College of Engineering, achieved between 2012 and 2016. Furthermore, he completed his high school education at SBOA School and Junior College, from 1998 to 2012. His academic background provides a strong foundation in both technical and managerial disciplines.
Specializations and Expertise
Abid Ahmed Khan specializes in creating user education documentation tailored for SaaS B2B products. He has extensive expertise in managing and optimizing paid marketing campaigns, particularly CPC campaigns. He is experienced in developing content strategies that significantly improve web content engagement. His strong background in search engine optimization (SEO) for B2B SaaS companies has enabled him to contribute to the scaling of multiple SaaS products through effective content growth initiatives.