Nishant Sharma
About Nishant Sharma
Nishant Sharma is a Senior Marketing Associate at BrowserStack in Mumbai, specializing in content marketing, demand generation, and optimizing customer journeys.
Senior Marketing Associate at BrowserStack
Nishant Sharma is currently employed as a Senior Marketing Associate at BrowserStack in Mumbai, Maharashtra, India. He is engaged in bootstrapping top-of-funnel channels and orchestrating a marketing strategy for a multi-product portfolio. His role includes managing the middle of the funnel engagement to maximize bottom of the funnel conversion.
Prior Experience at GreyAtom and DataGiri
Before his current role at BrowserStack, Nishant Sharma worked with GreyAtom and DataGiri in the Mumbai Area, India. At GreyAtom, Nishant served as a Growth Specialist from 2017 to 2021, and concurrently held the position of Community Manager at DataGiri during the same period. His responsibilities included growth strategy, overseeing community engagement, and spearheading various marketing initiatives.
Education in Mathematics, Statistics, and Actuarial Science
Nishant Sharma has a strong educational background in mathematics and statistics. He earned his Bachelor's Degree from the University of Mumbai between 2013 and 2017. In addition, he studied Mathematical Statistics and Probability at the Institute of Actuaries India, obtaining actuarial credentials. Furthermore, he has received training from The Interaction Design Foundation.
Marketing and Content Strategy Expertise
Nishant excels in optimizing customer journeys by identifying various stages and conversion points. He has a proven track record in content marketing strategy and execution, email channel management, and training teams on best practices for content marketing and social media. His expertise extends to demand generation, distribution, growth, and marketing technology (Martech).
Team Building and Mentorship Skills
Known for his leadership abilities, Nishant Sharma is recognized for building, inspiring, and mentoring teams. He has successfully set up comprehensive marketing funnels from conceptualization to deployment and has skills in event management, operational planning, and active participation. His leadership style focuses on talent development and motivation.