Matt Holitza
About Matt Holitza
Matt Holitza serves as the Vice President of Product Marketing at Browzwear, having previously led product marketing for the UiPath Test Suite, where he significantly increased its market presence and customer base. He has extensive experience in product marketing across various companies, including IBM and Medidata Solutions, and holds degrees in Business Administration and Information Systems from Colorado State University.
Current Role at Browzwear
Matt Holitza serves as the Vice President of Product Marketing at Browzwear. He has held this position since 2024, working remotely from the United States. In this role, he is responsible for overseeing product marketing strategies and initiatives, leveraging his extensive experience in the technology sector.
Previous Experience at UiPath
Before joining Browzwear, Matt Holitza worked at UiPath as the Product Marketing Lead for the UiPath Test Suite from 2018 to 2024. During his tenure, he played a key role in elevating the product from an unknown entity to a leader in the IDC Marketscape for Cloud Testing. He contributed to a significant increase in revenue, achieving 300% growth, and expanded the customer base to over 1200 globally.
Background in Product Marketing
Matt Holitza has a strong background in product marketing, having held various positions in the field since 1998. His previous roles include Senior Product Marketing Manager at Medidata Solutions, Senior Portfolio Marketing Manager at IBM, and Solutions Marketing Manager at Rally Software. His experience spans multiple companies and industries, showcasing his expertise in marketing strategies and demand generation.
Education and Qualifications
Matt Holitza studied at Colorado State University, where he earned a Bachelor of Science in Business Administration and a Master of Business Administration (MBA) with a focus on Information Systems. His educational background provides a solid foundation for his career in product marketing and management.
Professional Mindset and Approach
Matt embraces an 'always a better way' mindset, which reflects his commitment to continuous improvement in dynamic environments. He collaborates with cross-functional teams to deliver high-impact demand generation campaigns and sales enablement tools, emphasizing the importance of teamwork and innovation in achieving marketing goals.