Hershlay Raymond

Hershlay Raymond

Senior Associate Market Research @ Buffalo Groupe

About Hershlay Raymond

Hershlay Raymond is a Senior Associate in Market Research at Buffalo Groupe, where he has worked since 2024. He has extensive experience in insights and brand marketing, having held various positions at The Atlantic and Penske Media Corporation.

Work at Buffalo Groupe

Hershlay Raymond has been employed at Buffalo Groupe as a Senior Associate in Market Research since 2024. In this role, he contributes to the company's market research initiatives, leveraging his extensive background in insights and brand marketing. His tenure at Buffalo Groupe spans 8 months, during which he has engaged in various projects aimed at enhancing the company's understanding of market dynamics.

Previous Experience at The Atlantic

Hershlay Raymond held multiple positions at The Atlantic, where he developed his expertise in insights and brand marketing. He served as Manager, Insights from 2020 to 2021, and previously worked as Associate Manager, Brand Marketing & Insights from 2019 to 2020. Additionally, he was a Coordinator in the same department from 2017 to 2018. His roles involved analyzing market trends and contributing to strategic marketing initiatives.

Career at Penske Media Corporation

From 2021 to 2023, Hershlay Raymond worked as a Media Research Manager at Penske Media Corporation. In this position, he focused on media research strategies and insights, contributing to the company's understanding of audience engagement and market positioning. His experience at Penske Media Corporation further solidified his capabilities in the media and marketing sectors.

Educational Background in Communication and Media Studies

Hershlay Raymond studied Communication and Media Studies at the Florida Institute of Technology. This educational background provided him with foundational knowledge and skills relevant to his career in market research and brand marketing. His studies have supported his professional development in understanding media dynamics and consumer behavior.

Early Career Development

Hershlay Raymond began his career with various internships and entry-level positions that shaped his professional trajectory. He interned in Business Development and Innovation at The Story Lab in 2015. He also worked as an Assistant Brand Strategist at Horizon Media from 2015 to 2017 and as a Marketing Assistant at the Florida Institute of Technology Office of Marketing and Communications from 2014 to 2015. These roles provided him with practical experience in marketing and brand strategy.

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