Erica Azad
About Erica Azad
Erica Azad is a Senior Manager of Content Marketing at Bugcrowd, where she has worked since 2023. She has extensive experience in marketing roles across various companies, including Ivanti and Rapid7, and has authored significant reports and blog posts related to cybersecurity.
Work at Bugcrowd
Erica Azad has been serving as the Senior Manager of Content Marketing at Bugcrowd since 2023. In this role, she focuses on developing and executing the strategic vision for the company's content. Her responsibilities include managing the Bugcrowd blog, where she emphasizes analytics and growth strategies to expand its reach. Prior to her current position, she held various roles at Bugcrowd, including Global Marketing Campaigns Manager and Product Marketing Manager. She has authored significant reports such as 'Inside the Mind of a Hacker' and 'Inside the Platform,' contributing to Bugcrowd's thought leadership in the cybersecurity industry.
Previous Experience in Marketing
Before joining Bugcrowd, Erica Azad accumulated extensive experience in marketing across several organizations. She worked as a Marketing Campaigns Manager at Ivanti from 2017 to 2019, where she focused on campaign strategies. She also held the position of Global Marketing Campaigns Manager at Rapid7 from 2021 to 2023. Earlier in her career, she served as a Marketing and Communications Manager at Simplicity Laser and gained valuable experience as a Social Media Intern at WAXD and One Sweet Slice. These roles provided her with a solid foundation in content creation and marketing strategies.
Educational Background and Early Career
Erica Azad's early career included various internships and student roles that laid the groundwork for her marketing expertise. She worked as a Student Consultant at Marriott International in 2015 and as a Student Researcher at Certiport in 2014. Additionally, she was a Social Media Intern at WAXD and a Marketing and Social Media Intern at One Sweet Slice, both in 2014. During her time at BYU, she also contributed as a Student Reporter for BYU Crushes and later became its Founder and Administrator, showcasing her early engagement in content creation and community management.
Content Marketing Initiatives
In her role at Bugcrowd, Erica Azad has been instrumental in developing various content marketing initiatives. She collaborated with an SEO partner to enhance the optimization of Bugcrowd's website content. Her efforts include the creation of magazine-style reports, videos, and technical blogs, aimed at educating and engaging the audience. In April 2024, she authored a blog post analyzing the Total Economic Impact of Bugcrowd Managed Bug Bounty, further establishing her expertise in content marketing within the cybersecurity sector.