Matthew La Montagne
About Matthew La Montagne
Matthew La Montagne serves as the Senior Demand Generation & ABM Manager at Bugcrowd, where he has worked since 2022. He has extensive experience in demand generation and marketing strategy, having held various roles in notable companies over the past 15 years.
Work at Bugcrowd
Matthew La Montagne has been serving as the Senior Demand Generation & ABM Manager at Bugcrowd since 2022. In this role, he is responsible for developing and executing strategies that drive demand generation and account-based marketing initiatives. His focus is on enhancing the company's visibility and engagement within the cybersecurity space, leveraging his extensive background in digital marketing.
Previous Experience in Demand Generation
Prior to his current position, La Montagne worked at Secureworks as the Senior Manager of Global Demand Generation from 2020 to 2022. He also held the role of Global Brand & Demand Campaign Manager at Liferay from 2018 to 2020. His experience includes managing substantial advertising budgets and leading demand generation efforts tailored for Enterprise and Mid-Market SaaS and PaaS solutions.
Entrepreneurial Background
Matthew La Montagne founded LaMontagne Marketing, where he served as Principal Consultant from 2014 to 2018. In this capacity, he provided strategic marketing consulting services and developed marketing teams from the ground up. His entrepreneurial experience complements his extensive background in corporate marketing roles.
Education and Expertise
La Montagne studied at California State University-San Bernardino, where he earned a Bachelor of Arts degree in Marketing from the College of Business and Public Administration. His educational background supports his expertise in high-level strategy and tactical execution across various digital marketing channels, including SEM, SEO, paid social, and content syndication.
Career Development in Digital Marketing
Matthew La Montagne has built marketing teams from scratch on three separate occasions, showcasing his leadership and strategic planning capabilities. His career includes roles at Esri as Manager of Global Demand Generation and as an SEO Specialist at Plastic Surgery Studios. This diverse experience has equipped him with a comprehensive understanding of digital marketing and demand generation.