Alex Hunter

Director Of Brand Partnerships @ Burrow

About Alex Hunter

Alex Hunter serves as the Director of Brand Partnerships, overseeing PR agencies in the US and Canada to enhance media coverage and affiliate revenue. With a background in marketing and graphic design, he has developed strong relationships with major retail partners and has extensive experience in brand marketing.

Current Role at Burrow

Alex Hunter serves as the Director of Brand Partnerships at Burrow, a position held since 2022. In this role, he oversees public relations agencies in both the US and Canada, focusing on securing media coverage and driving affiliate revenue. Hunter manages relationships with major retail partners, including Best Buy and West Elm, to enhance brand visibility and distribution. His responsibilities include collaborating with creative and cross-channel leads to develop comprehensive 360-marketing campaigns.

Previous Experience at Varick

Before joining Burrow, Alex Hunter worked at Varick in various roles. He began as a Graphic Design Intern in 2014 for two months, then progressed to a Marketing & Graphic Design Associate from 2014 to 2015 for one year. He later served as Manager of Marketing & Graphic Design for ten months in 2015 to 2016. Hunter concluded his tenure at Varick as Senior Manager of Brand Marketing from 2016 to 2019, where he focused on brand strategy and marketing initiatives.

Education and Expertise

Alex Hunter studied at Indiana University Bloomington, where he earned a Bachelor of Arts (B.A.) in Fine and Studio Arts from 2010 to 2014. His academic background supports his expertise in managing influencer marketing, which he utilizes to boost brand engagement and growth. Hunter's education and professional experiences contribute to his strategic approach in brand partnerships and marketing.

Career Progression at Burrow

Alex Hunter's career at Burrow reflects a steady progression in brand partnerships. He initially joined as Manager of Brand Partnerships in 2019, where he laid the groundwork for strategic partnerships. He advanced to Sr. Manager of Brand Partnerships from 2020 to 2022, before assuming his current role as Director of Brand Partnerships. His tenure at Burrow has been marked by a focus on enhancing brand visibility and driving successful marketing campaigns.

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