Chelsey Nagy
About Chelsey Nagy
Chelsey Nagy is a Conversion Rate Optimization Manager with a background in communications and extensive experience in marketing roles across various companies. She currently works at Burrow and has previously held positions at Thesis, DSM, and Anthropologie, among others.
Work at Burrow
Chelsey Nagy currently holds the position of Conversion Rate Optimization Manager at Burrow, a role she has occupied since 2023. In this capacity, she focuses on enhancing the company's online performance through data-driven strategies. Her responsibilities include managing A/B and multivariate testing tools to optimize marketing initiatives. Chelsey collaborates closely with UX designers to implement innovative site improvements that enhance website functionality.
Education and Expertise
Chelsey Nagy studied at Montclair State University, where she earned a Bachelor's degree in Communications/Public Relations from 2011 to 2014. She also attended James Madison University for a year, focusing on General Communication from 2010 to 2011. Chelsey has developed expertise in leveraging sales data to inform on-site strategies, particularly in digital customer understanding and business models.
Background
Chelsey Nagy has a diverse professional background in marketing and conversion rate optimization. She has worked in various roles, including Senior Marketing Manager at DSM and Marketing Growth Strategist at Ladder.io. Her experience spans multiple companies, including a significant tenure at Thesis, a BMG360 Company, where she served as Conversion Rate Optimization Manager and Lead. Chelsey's career includes positions in retail and public relations, providing her with a well-rounded perspective on marketing strategies.
Achievements
Throughout her career, Chelsey Nagy has played a key role in managing A/B and multivariate testing tools, significantly impacting marketing initiatives. She has actively collaborated with marketing team leads to experiment with new product launches and promotions. Chelsey is also involved in identifying and recommending future third-party partners by researching industry leaders, which contributes to the strategic growth of the organizations she has worked with.