Caroline Gouy
About Caroline Gouy
Caroline Gouy is a Customer Onboarding Manager at Bynder, with a background in international trade and marketing. She has extensive experience in sales, digital marketing, and customer relationship management across various companies and regions.
Current Role at Bynder
Caroline Gouy serves as the Customer Onboarding Manager at Bynder, a position she has held since 2021. In this role, she is responsible for guiding new clients through the onboarding process, ensuring they effectively utilize Bynder's digital asset management solutions. Her expertise in customer relations and technical knowledge supports clients in achieving their goals with the platform.
Previous Experience in Customer Relations
Before joining Bynder, Caroline Gouy worked in various roles that enhanced her customer relations skills. She served as a Channel Development Specialist at FareHarbor from 2019 to 2021, where she focused on developing partnerships. Prior to that, she was a Technical Account & Project Manager at HARi - CRM & DATA in Cambodia from 2017 to 2018, and a Social Media Manager at SDMO Industries from 2015 to 2017, where she managed social media strategies.
Educational Background in Marketing and Trade
Caroline Gouy has a solid educational foundation in international trade and marketing. She earned a Two-Year Technical Degree in International Trade from Lycée Carcouet, followed by a Bachelor of Marketing & Sales from École ISME. She further advanced her education with a Master of Digital Communication & Marketing, also from École ISME, which equipped her with skills in digital marketing and communication strategies.
Technical Skills and Expertise
Caroline Gouy possesses a strong technical background, particularly in customer relationship management (CRM) systems. She is proficient in using platforms such as Dynamics 365 and Salesforce, along with tools like Zendesk, Slack, Trello, JIRA, Confluence, and G-suite. Her skills extend to SEO/SEM and content management systems, enabling her to effectively manage digital marketing initiatives.
Early Career and Internships
Caroline Gouy began her career with various internships that provided her with foundational experience in sales and marketing. Notably, she worked as a Marketing & PR Assistant at Black River Chocolate Limited in London in 2012. Additionally, she gained experience as a Junior Sales Representative at WIIO Wireless Input Output and as an Air Cargo Agent intern at SDV in Nantes, which contributed to her understanding of customer service and operations.