Chris Longo
About Chris Longo
Chris Longo is a Customer Success Manager with extensive experience in digital marketing and customer relations. He has worked with various companies, including WordStream and Salsify, and has a strong background in PPC advertising and customer success strategies.
Work at Bynder
Chris Longo currently serves as a Customer Success Manager at Bynder, a position he has held since 2023. In this role, he focuses on ensuring that customers effectively utilize Bynder's Digital Asset Management solutions to meet their business objectives. His responsibilities include collaborating with clients to understand their needs and challenges, as well as providing guidance on best practices to enhance customer satisfaction and retention.
Previous Experience in Customer Success
Prior to joining Bynder, Chris Longo accumulated significant experience in customer success roles at various companies. He worked at Salsify as a Customer Success Manager from 2021 to 2023, where he supported clients in maximizing the value of their Product Information Management platforms. His tenure at WordStream included multiple positions, such as Lead Customer Retention Manager and Senior Customer Success Specialist, spanning from 2018 to 2021.
Background in Digital Marketing
Chris Longo has a solid foundation in digital marketing, having held several internships in the field. He interned at Envision Marketing Group, Circles North America, and Overdrive Interactive in 2015, where he gained practical experience in various aspects of digital marketing. His early career also included a role as an Accounts Payable Intern at BJ's Wholesale Club in 2014.
Education and Expertise
Chris Longo earned a Bachelor of Business Administration (BBA) in Marketing from Western New England University, completing his studies from 2012 to 2016. His academic background complements his professional expertise in PPC/Paid Advertising and Affiliate Marketing, as well as his extensive experience with Digital Asset Management (DAM) and Product Information Management (PIM) platforms.
Skill Development in Customer Management
Throughout his career, Chris Longo has developed a versatile skill set focused on understanding and addressing customer challenges. He has worked with a diverse range of customers, from Mid-Market to Enterprise, to help them achieve their business goals. His experience includes analyzing key performance indicators (KPIs) to ensure that clients receive the support they need to succeed.