Jennifer Casey
About Jennifer Casey
Jennifer Casey serves as the Global Partner Marketing Manager at Bynder, where she has worked since 2023. With a strong background in marketing, real estate, and management, she has previously held positions at notable companies such as Nike, VMware, and Banana Republic.
Work at Bynder
Jennifer Casey serves as the Global Partner Marketing Manager at Bynder, a position she has held since 2023. In this role, she is responsible for planning and executing joint demand generation, sales acceleration, and enablement campaigns with partners. Her focus on customer experience is integral to her marketing strategy, allowing her to effectively enhance partner relationships and drive marketing initiatives.
Previous Experience
Prior to her current role, Jennifer Casey held various positions that contributed to her expertise in marketing and management. She worked at Nike as a Product Presentation Manager from 2012 to 2013 in Boston, MA. She then served as the Merchandise Presentation Manager at Banana Republic from 2013 to 2015 in Natick, MA. Following this, she worked at Kriss Law as a Senior Paralegal from 2015 to 2016 in Needham, MA. Most recently, she was a Partner Marketing Manager at VMware from 2019 to 2023, where she focused on AMER National Accounts.
Education and Expertise
Jennifer Casey has a strong educational background that complements her professional experience. She studied at the University of Massachusetts Lowell, where she earned a Bachelor's Degree in Business Administration and Management from 2000 to 2004. She furthered her education at Fitchburg State University, achieving a Master of Business Administration (MBA) in Marketing from 2020 to 2022. Additionally, she studied at the Lee Institute, where she obtained her Real Estate Salespersons certification in 2007.
Skills and Specializations
Jennifer Casey possesses a comprehensive understanding of digital marketing and partner relationships, which enhances her effectiveness as a Global Partner Marketing Manager. Her background in real estate, management, and merchandising provides her with a diverse skill set that supports her marketing strategies. This combination of skills allows her to create impactful marketing campaigns and foster strong partnerships.