Michael Waite
About Michael Waite
Michael Waite is a Senior Digital Marketing Account Manager at C-4 Analytics, LLC, with a diverse background in digital marketing across various industries and international markets. He has extensive experience in SEO and SEM, and holds a Master's Degree in International Business and Development.
Current Role at C-4 Analytics
Michael Waite currently serves as a Senior Digital Marketing Account Manager at C-4 Analytics, LLC. He has been in this role since 2023, contributing to the company's digital marketing strategies in the Greater Boston area. His responsibilities include managing client accounts and optimizing digital marketing campaigns through effective use of SEO and SEM techniques.
Previous Experience in Digital Marketing
Before joining C-4 Analytics, Michael Waite held multiple positions in digital marketing. He worked as a Digital Marketing Manager at MyPass from 2019 to 2021 in the Turin area, Italy. Prior to that, he was a Digital Marketing Account Manager at C-4 Analytics from 2021 to 2023 and a Digital Marketing Account Manager at komdat.com from 2012 to 2014 in Munich, Germany. His roles have provided him with extensive experience in both B2B and B2C marketing.
Educational Background
Michael Waite holds a Master's Degree in International Business and Development from Università degli Studi di Parma, where he studied from 2015 to 2017. He also earned a Bachelor of Science degree from Northeastern University, focusing on Sociology, International Affairs, and History, from 2005 to 2010. His education has equipped him with a solid foundation for strategic marketing initiatives.
International Experience
Michael Waite has significant international experience, having worked in various roles across Italy and Germany. This exposure has enhanced his ability to develop global digital marketing strategies. His work in diverse markets has contributed to his adaptability and understanding of different consumer behaviors.
Career Development and Skills
Throughout his career, Michael Waite has demonstrated a proven track record in leveraging SEO and SEM skills to optimize digital marketing campaigns. He has also held roles that required him to manage client relationships and develop marketing strategies across various industries, showcasing his broad skill set and adaptability in the digital marketing landscape.