Sebastian H.
About Sebastian H.
Sebastian H. is a Paid Search Analyst at C-4 Analytics, LLC, with a strong belief in storytelling as a key element of digital advertising. He has a background in marketing, having studied at Joliet Junior College and DePaul University, and has held various roles in digital marketing since 2018.
Work at C-4 Analytics
Sebastian H. has been employed at C-4 Analytics, LLC as a Paid Search Analyst since 2021. In this role, he focuses on optimizing paid search campaigns to enhance digital advertising effectiveness. His work involves analyzing data to improve performance metrics and drive results for clients. C-4 Analytics is known for its data-driven approach to digital marketing, aligning with Sebastian's expertise in understanding consumer behavior.
Education and Expertise
Sebastian H. holds an Associate’s Degree in Marketing from Joliet Junior College, where he studied from 2015 to 2017. He furthered his education at DePaul University, earning a Bachelor's degree in Honors Marketing (IME) and Digital Marketing from 2017 to 2019. His academic background provides a strong foundation in marketing principles, which he applies in his professional roles.
Background
Sebastian H. began his career as a Student Assistant at Joliet Junior College's Office of Student Activities from 2015 to 2017. He then transitioned to various roles in digital marketing, including an internship as a Digital Marketing Analyst at Barcodes, Inc. in 2019, and a position as a Product Marketing Intern at Quill the same year. He also served as a Paid Ads Specialist at EM Search Consulting, LLC from 2019 to 2021.
Professional Interests
Sebastian H. has a keen interest in understanding consumer behavior and psychology, which shapes his approach to digital marketing. He is passionate about UX Design and enhancing consumer experience, believing that effective storytelling is crucial in digital advertising. His aspirations include creating a digital platform that connects consumers with solutions to real-life problems, drawing inspiration from psychological principles such as those proposed by Abraham Maslow.